Australian dairy company Bega Group’s Malaysian entity Berri Asia Sdn Bhd has officially launched a new shredded cheese range in Malaysia at Botanica+Co, Bamboo Hills, Kuala Lumpur on June 24, 2026.
The new range of Bega shredded cheese comprises three variants: Mozzarella, Cheddar and Cheese Melt; catering to both retail consumers and foodservice operators.
These products are halal-certified, manufactured in Malaysia using cheese sourced from New Zealand and Europe. It is suitable for vegetarians and designed for consistent melting across a wide range of culinary dishes.
“Today is more than a product launch. It is an opportunity for us to connect with foodservice operators, culinary professionals and consumers through the universal appeal of great food,” said Bega Group general manager of sales for Southeast Asia Samantha Loke
Echoing this sentiment, Lucky Frozen managing director See Quin Seng said, “The response we have received today reinforces the growing demand for quality cheese solutions that are versatile, convenient and capable of delivering exceptional culinary experiences across both foodservice and retail segments.”
Throughout the event, guests had the opportunity to experience thoughtfully curated menus featuring dishes crafted with the new range, highlighting its’ distinctive flavour, texture, meltability and stretch performance to ensure every bite creates an unforgettable experience.
The dishes showcased the product’s versality, inspiring culinary creativity and sparking new menu development ideas for retail and foodservice professionals.
A live demonstration with an interactive tasting session led by the current president of the Professional Culinaire Association (Malaysia), highlighted the product’s culinary potential and versatility across multiple applications.
In addition to the product launch, Bega Group was recognised by the Malaysia Book of Records for creating the country’s ‘Largest Oven Baked Cheese Melt Sandwich Formation’.
The achievement was made possible through a collaboration between Berri Asia Sdn Bhd and Silent Teddies, a social enterprise dedicated to empowering the deaf and hard-of-hearing community through employment and social inclusion initiatives.
As part of the initiative, all sandwiches used in the formation were distributed through Silent Teddies to charity partners, reducing food waste whilst building local community impact.
With more than a century of Australian dairy heritage, Bega Group continues to strengthen its’ presence across Southeast Asia through innovative dairy solutions tailored to local market needs. Malaysia remains a key market in Bega Group’s International growth strategy, supported by its dynamic food culture and rapidly evolving foodservice sector.
The Bega branded shredded cheese range is now available through selected retail outlets and foodservice channels nationwide.
