MR. DIY announced that it has won the Gold award in the Retail category at the 2021 edition of the Putra Brand Awards.
The home improvement retailer said this is the first time it has won the Gold award and marked another major milestone for the brand.
The 2021 awards, presented on Jan 21, 2022 at Majestic Hotel, Kuala Lumpur, were the result of votes by approximately 11,000 consumers across multiple categories.
MR. DIY Group marketing head Alex Goh said the award made it extra special as it was solely based on the outcome of votes cast by the Malaysian public.
“This award is MR. DIY’s first-ever from the Putra Brand Awards. It demonstrates that our ethos, which is to offer everyday essentials at “Always Low Prices”, continues to resonate with the rakyat, especially in these challenging times. This recognition will inspire us to bring this ethos to life in new and different ways in the future – that’s our commitment and our promise,” he said.
Goh also thanked MR. DIY employees who played a critical role in ensuring the retailer continued to serve its customers through the past two years, despite the pandemic, floods and other challenges.
“We couldn’t have done it without their passion, commitment and determination. This Gold in the Putra Brand Awards shines for all our 11,000-plus staff nationwide,” he said.
Launched in 2010 by the Association of Accredited Advertising Agents Malaysia (4As) in association with Malaysia’s Most Valuable Brands (MMVB), the Putra Brand Awards is the only brand award voted by Malaysian consumers, utilizing a robust consumer research methodology developed by a research partner.
