Big Bad Wolf Book Sale returns to Ipoh at Aeon BiG Falim, July 3-13

The Big Bad Wolf Books, globally recognised as the World’s Biggest Book Sale, is currently running at AEON Big Falim in Ipoh from July 3 to 13, 2026.

Open daily from 10am to 10pm, the 11-day literary event offers millions of books with discounts of up to 95% and prices starting as low as RM3.

As part of its core global advocacy movement, the event focuses on making high-quality literature both affordable and accessible to the public.

In an increasingly digitalised environment, this return to Ipoh serves to highlight the irreplaceable value of the printed word as a lifelong investment for the mind.

To support families and readers amidst current economic landscapes, this year’s event integrates a celebration of literacy with substantial consumer rewards.

Shoppers spending a minimum of RM85 in a single receipt qualify to win a real Valcambi 10-gram gold bar, along with up to RM15,000 in prizes. They can enter the lucky draw through two main ways – Make a purchase at the event to earn draw entries, or take a photo with the Gold Bar display and post it on their social media accounts to receive one valid entry. 

The sale features a tiered instant discount system that provides immediate savings directly at checkout, rewarding readers based on their total spend: RM5 off (min. spend RM100), RM10 off (min. spend RM150), and RM15 off (min. spend RM200).

In alignment with its mission to cultivate sustainable local reading habits, a dedicated 5% additional discount is being offered to teachers and students. with a minimum purchase of three books.

For more information, visit Big Bad Wolf Books social media pages at Facebook, Instagram and Tiktok.

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