
The Top Ten Charity Campaign (Top Ten) is now back and aims to raise RM15.1 million for schools nationwide to expand facilities and build infrastructure.
Top Ten is a fund-raising community project fully funded by Carlsberg Malaysia and organised in collaboration with Nanyang Siang Pau and China Press.
Running from Oct – Nov 2025, the fundraising platform jointly-organised by participating educational institutions nationwide, will host charity concerts that feature Malaysian artistes Ribbon Ooi, Madison Lau, Fuying & Sam, Nicole Lai Chung Fung, Daniel Chezi, Geraldine Gan and Vanessa Reynauld.

Themed ‘Championing Education Today for a Greener Tomorrow’, Top Ten has evolved to encompass sustainability and inclusivity into its programme, targeting to have 10 shows for 10 selected beneficiaries, including seven schools in Peninsular Malaysia and three in East Malaysia.
The 2025 Top Ten Charity is fully committed to sustainability, encouraging school’s committee in hosting activities related to sustainability for students’ knowledge, with biodegradable packaging and reusable cutlery for concert related matters, and reducing carbon emissions with concert equipment and transportation.
A key sustainability effort is the Go Green initiative, empowering schools to implement eco-projects like producing eco-enzymes and eco-bricks while fostering a culture of environmental stewardship.

Carlsberg Malaysia is renewing its commitment towards ‘Brewing for a Better Today and Tomorrow’ in support of community development through education for the long-term benefit of future generations and focused on building awareness as part of the United Nations Sustainable Development Goals (UNSDG) No 4 – Quality Education and No 13 – Climate Action.
The Top Ten initiative was started in 1987 with an aim to support school infrastructure upgrades, educational assets and programmes.and contribute towards the development of vernacular education in Malaysia, through its fundraising platform to
Top Ten has been recognised by the Malaysian Book of Records as “the longest running and highest fund-raising charity show” in Malaysia, with RM587 million successfully raised over the past 38 years (1987–2024) for infrastructure expansion, facility enhancement and the advancement of educational programmes, benefitting a total of 696 schools nationwide.
This year, the Top Ten Charity Campaign is set to surpass RM600 million in total funds raised, benefiting a cumulative total of 700 schools across the country.







