With Christmas just around the corner, the Curve shopping mall in Mutiara Damansara, Petaling Jaya is bringing cheer into the lives of Malaysians with a Christmas campaign themed “The Love and Joy of Christmas” and runs from Dec 11, 2020 to Jan 3, 2021.
Visitors are greeted with a stunning 25-foot tall Christmas Tree taking centre stage at the mall’s centre court. Around the Christmas tree are artistic angelic sculptures, Roman archways and sparkling stars hanging from the ceiling, and shoppers can browse the festive stalls for Christmas treats and goodies befitting the festive season.
And at the pedestrian street mall section of The Curve, known as ‘The Street’, is lined with colourful hanging lights that will put shoppers into the festive mood.
Patrons can enjoy taking Instagram-worthy photos of the colourful decorations and share memorable Yuletide moments at the Curve.
Jazmi Kamarudin, senior general manager of the Curve, said spending time with loved ones at Christmas is a better way to manage through these unprecedented times.
“Our campaign this time represents love and hope, inviting shoppers to spend time with their families, and celebrate this joyous occasion together. We hope it will bring some holiday cheer for all our patrons to end the year on a positive note,” he said.
Jazmi said the Curve and its sister mall eCurve have put in place safety standard operating procedures (SOPs) to keep shoppers safe from Covid-19.
“Shoppers who plan to do Christmas shopping, dine and enjoy the festive decor at the Curve, including the centre court activities, can rest assured that there is strict SOP in place to ensure their safety at both malls,” he said.
There will be a scheduled event of Santa Claus and Christmas Angel walkabouts at the Curve from Dec 12 to 20 (Sat & Sun only) and on Dec 24-25, at 2.00pm and 5.00pm.
Throughout the campaign period, shoppers who spend a minimum of RM400 in a maximum of two receipts at the Curve are entitled to redeem a cosy Christmas fluffy throw. At eCurve, shoppers will be able to redeem a Christmas joy glasslock container with a minimum spend of RM100 in a maximum of two receipts.
