Nestle La Cremeria unveils two new flavours, welcomes new brand ambassador Bella Astillah

From L-R: Raja Nurmaria Murni, executive director, group corporate affairs of Nestle Malaysia and Singapore; Bella Astillah, the new face of La Cremeria; April Wong, business executive officer of Nestle Ice Cream and Khoo Sui Ying, consumer marketing manager of Nestle Ice Cream at the launch of the new La Cremeria product at Sunway Pyramid on August 28, 2025.

Nestle Ice Cream has unveiled two new Le Cremeria flavours: Neapolitan Royale Stick and ChocoBerry Royale Pint at the Nestle Ice Cream Festival at Sunway Pyramid, Subang Jaya on August 28, 2025.

The event also introduced Malaysian singer, actress and model Bella Astillah as the new face of Nestle La Cremeria.

With her down-to-earth charm and vibrant personality, Bella Astillah is the perfect match for Nestle La Cremeria.

She brings to life what the brand stands for – finding simple pleasures in the little things and embracing moments of self-reward. Whether it’s a quiet break in the middle of a hectic day or a sweet treat to end it, Bella believes that these small pauses can make a big difference.

Bella Astillah with the new La Cremeria product line-up: ChocoBerry Royale Pint and Neapolitan Royale Stick.

“For me, Nestle La Cremeria is more than just ice cream; it’s a fulfilling little treat that lifts my spirits and reminds me to savour the moment,” she said.

The Nestle La Cremeria Neapolitan Royale Stick is a crafted blend of smooth vanilla and strawberry ice cream, wrapped in a rich chocolate coating and topped with a medley of crunchy pistachio nuts, tangy cranberries and golden granola.

While the Nestle La Cremeria ChocoBerry Royale Pint swirls together rich, creamy chocolate and strawberry ice cream, elevated by a luscious drizzle of chocolate sauce and chocolate crispies for an added satisfying crunch.

April Wong, business executive officer of Nestle Ice Cream.

“Nestle La Cremeria has always been about crafting indulgent ice cream experiences that feel both premium and personal. Over the years, we’ve stayed true to our promise of delivering great-quality ice cream that brings smiles to everyday moments,” said Nestle Ice Cream business executive officer April Wong.

“We’re thrilled to introduce two new flavours – Neapolitan Royale Stick and La Cremeria ChocoBerry Royale Pint – that continue this promise of indulgence.

“What’s more exciting, we welcome Bella Astillah to the Nestle La Cremeria family. Her warmth and authenticity beautifully reflect our belief that everyone deserves a moment to celebrate themselves and savour life’s sweet pleasures,” added Wong.

The event also featured a special meet and greet with Bella Astillah and four themed-game booths that created excitement and kept the crowd engaged.

Bring home the fun limited-edition Nestle Ice Cream plushies only at the Nestle Ice Cream Festival.

The list of exclusive merchandise available included products ranging from limited-edition blind-box plushies to knot bags, cooler bags and La Cremeria selfcare kits.      

Experience the ultimate indulgence with Nestle La Cremeria now happening at the Nestle Ice Cream Festival in Sunway Pyramid (Aug 28-Sept 1, 2025) and making its way to Queensbay Mall, Penang (Sept 18-21, 2025) and Johor Bahru (Sept 24-28, 2025).

For more information, visit Nestle Ice Cream Malaysia’s official social media channels on Facebook and Instagram.