Touted as Malaysia’s largest gathering of Maggi Kari lovers, the Maggi Kari-Lah Karnival is making its way to The Exchange TRX, Raintree Plaza, Kuala Lumpur from August 28-31, 2025.
The four-day carnival-style festival will feature exclusive chef collaborations, immersive play zones and music performances.
This is the first and biggest event of its kind, uniting fans, creators and celebrities in a shared love for Maggi Kari. Promising a truly multi-sensory journey, every corner of the carnival will showcase the flavour, energy and joy of Malaysia’s most-loved kari noodles.
“This carnival is about connection. Makan together, share stories and discover new ways to enjoy a flavour we all love” said Ivy Tan Link Cheh, business executive officer of Maggi, Malaysia and Singapore. “Bring your family and friends! Build your dream bowl, learn a new hack and celebrate what Maggi Kari means to Malaysians today.”
At the heart of the carnival is the Makan Makan Food Village, a showcase of Maggi Kari’s endless versatility – from nostalgic comfort to gourmet reinventions. Celebrity chefs have teamed up with some of popular restaurants to serve bold new takes on the classic bowl, including Chef Fikree, Chef Amir Gani x Chum Chum Pizzeria and Chef Jia Le Woh x Pokok by Brickhouse.
Fans can also revisit mamak-style favourites or head to the Maggi Kita Bistro to craft their very own personalised kari bowl.
Guests step into immersive play stations alive with the sights, sounds and textures of Maggi Kari, where they can discover the meaning of Maggi Kari.
Adding even more buzz to the carnival, the main stage will come alive with live cooking demos, interactive crowd games and music performances.
Music acts such as Bil Musa, Yonnyboii, Asyraf Nasir and Aisha Retno, together with creators like Squigglymack and Hungry Sam, will join in the celebration.
The call is out: Maggi Kari fans, this is your moment – the nation’s biggest gathering of its iconic favourite.
The Maggi Kari-Lah Karnival is part of a nationwide celebration already in motion. In recent weeks, roadshows in Sarawak, Sabah and Penang have drawn thousands of Malaysians with interactive zones, giant noodle packs and exclusive giveaways – all celebrating the legacy and future of Maggi Kari. The journey continues, with upcoming stops planned in the East Coast and Johor Bahru.
