Carlsberg Malaysia has bagged five awards at the 13th edition of Putra Brand Awards held at One World Hotel, Petaling Jaya on Jan 13, 2023.
The brewer secured the platinum award for its flagship brand Carlsberg; silver for both Somersby Cider and its No. 1 French beer 1 1664 Blanc; while Connor’s Stout Porter and Japan’s No.1 premium beer Asahi Super Dry won bronze under the beverage-alcoholic category.
Voted by over 6,000 Malaysian consumers, Carlsberg outshined other alcoholic beverages, earning the platinum award and also marks the 13th consecutive win for Carlsberg.
Carlsberg Malaysia managing director Stefano Clini said the awards is a testament to its commitment in offering quality brews and engaging brands to Malaysian beer, cider and stout consumers.
“Having our flagship brand Carlsberg to continue sitting on top of the winning list outperforming other alcoholic beverages for the second consecutive year is a humbling and huge encouragement for us, and we promise to continue pursuing quality and innovation as we strive to brew for a better today and tomorrow.
“Here at Carlsberg Malaysia, we are all about celebrating moments and we want to bring all our consumers closer to their loved ones with moments of togetherness, to celebrate festive seasons together,” he said.
Carlsberg Malaysia marketing director Olga Pulyaeva said that winning five Putra Brand Awards is a testament of Malaysian beer consumers’ love for not just Carlsberg, but also the growing popularity of our established premium brews – 1664 Blanc, Somersby, Connor’s Stout Porter and Asahi Super Dry.
“With this, we will continue to strive to create even better beer, cider and stout enjoyment experiences for our Malaysian beer lovers and to always stay relevant, progressive, innovative and engaging with our consumers,” she said.
The Putra Brand Awards is an annual premier brand awards event in Malaysia launched in 2010 by the Association of Accredited Advertising Agents Malaysia in association with Malaysia’s Most Valuable Brands (MMVB).