Seri Pacific Hotel Kuala Lumpur, in collaboration with YouNeed Travel & Tours, unveiled its participation in the 25th International Tourism and Travel Exhibition (SITEV) 2026, scheduled to take place from May 18-21, 2026, at the SAFEX Exhibition Centre in Algiers, Algeria.
The announcement was made during a press conference and launch held at the hotel on May 4, 2026, attended by key stakeholders, including Algerian ambassador to Malaysia Abdelhafid Bounour and representatives from Tourism Malaysia.
The participation in SITEV 2026 marks a significant step in strengthening the hotel’s international presence and boosting Malaysia’s tourism agenda on a global platform. specifically supporting the Visit Malaysia 2026 campaign.
The strategic collaboration aims to develop and promote curated travel packages to enhance Malaysia’s visibility in key international markets while offering unique and attractive travel experiences to global travellers.
Participation in SITEV 2026 reflects the hotel’s commitment to expanding its global outreach and fostering strategic partnerships within the international tourism industry.
The exhibition is one of the region’s key tourism platforms, connecting industry players, buyers and stakeholders from across the world to drive tourism growth and business opportunities.
Seri Pacific Hotel Kuala Lumpur general manager Zakariya Musa said the hotel’s involvement support Malaysia Tourism Promotion Board in accelerating efforts to position Malaysia as a top-tier, preferred travel destination.
“Our participation in SITEV 2026 represents a strategic step forward in expanding our international footprint and strengthening Malaysia’s presence in emerging tourism markets.
“Through our collaboration with You Need Travel, we aim to create compelling travel experiences that highlight the best of Malaysia while driving greater visibility for the destination,” he said.
He added, “This initiative also reflects our continued commitment to supporting national tourism efforts and building meaningful partnerships that contribute to the growth of the industry.”
Meanwhile, Algerian ambassador Abdelhafid Bounour highlighted the growing partnership between Malaysia and Algeria, serving as a crucial gateway to enhanced cooperation in tourism, business and education, facilitated by new direct flights and increasing people-to-people connections.
Seri Pacific Hotel Kuala Lumpur reinforces its commitment to delivering exceptional hospitality experiences and continues to play an active role in supporting national tourism initiatives.
For more information, visit Seri Pacific Hotel Kuala Lumpur’s website www.seripacifichotel.com or WhatsApp +018-205 7525 or its social media channels on Facebook at Seri Pacific Hotel Kuala Lumpur and @seripacificofficial on Instagram.
