Nestle driving efforts towards supply chain sustainability

Lucky winner Mazita Abdul Rahim from Shah Alam received her grand prize of a Proton X50 SUV in Peraduan Nescafe Jom Beli dan Raikan Bersama-sama. She is one of ten grand prize winners rewarded by Nestle Malaysia in conjunction with International Coffee Month.

Nestle is celebrating International Coffee Month by highlighting its sustainability journey and commitment to the future.

Nestle Malaysia business executive officer, beverages unit, Othman Chraibi said the brand is committed to sustainability and one hundred percent responsibly sourced coffee beans.

“As the largest purchaser of green coffee in the world, this demonstrates the brand’s aspiration to build a sustainable coffee future that recognises the importance of sustainable farming practices and improving the livelihoods of farmers.

“Behind every cup is a story – we utilise only the finest coffee beans that are respectfully grown and carefully selected by farmers that implement good agricultural practices, reflecting our dedication to deliver the best-tasting coffee whilst ensuring sustainability across our value chain.

“We continue to be driven by our passion to create special moments over a great cup of coffee, while ensuring care and respect for our planet as we strive to cultivate a green coffee ecosystem,” he said.

In conjunction with the special occasion, the coffee brand is also rewarding ten grand prize winners of the recent ‘Peraduan Nescafe Jom Beli dan Raikan Bersama-sama’ (Let’s Buy and Celebrate Together Contest). Each of them received a Proton X50 SUV worth more than RM84,000.

“Conscious that the challenges of the pandemic have impacted many Malaysians, this contest was aimed at spreading some joy and happiness during this tough time. We wanted to reward our consumers by giving them the chance to win attractive prizes, simply by enjoying a cup of Nescafe. This is part of our commitment to remain close to the hearts of Malaysians through memorable experiences,” said Chraibi, in congratulating the winners of the contest.

Listed below are the grand prize winners of Peraduan Nescafe Jom Beli dan Raikan Bersama-sama:

  1. Nur Nazirah Binti Hasim
  2. Islahuddin Bin Misrol
  3. Tan Jiunn Nieng
  4. Wong Kam Suoy
  5. Mazita Binti Abdul Rahim
  6. Madznah Binti Mohd Derahim
  7. Chan Pik Wan
  8. Gan Tiang Hong
  9. Francis Lau
  10. Suziana Binti Martin