Nestle Professional has kicked off its latest collaboration with Uncle Bob Fried Chicken and the launch of Uncle Bob’s first meat-free menu for customers.
The new menu features Nestlé’s Harvest Gourmet plant-based product range – nuggets and schnitzel.
Available across 89 Uncle Bob outlets in Sabah, the meatless option is aimed at serving their customers who are looking to try meat alternatives while still enjoying the distinctive flavour of Uncle Bob’s crispy chicken.
Nestle Professional business executive officer Yit Woon Lai said its Harvest Gourmet plant-based range caters to the needs of increasingly health-conscious consumers searching for plant-based meat alternatives.
“We are excited to partner with Uncle Bob, a rapidly growing nationwide chain that believes in driving plant-based consumption.
“Uncle Bob will be the first F&B operator serving Harvest Gourmet plant-based menu in Sabah and we are looking forward to drive this collaboration further and to grow the plant-based segment in Malaysia together,” she said.
Kelvin Ng, director of Uncle Bob said, “Meat-free solutions have been well accepted in many parts around the world. Today, we no longer have to travel to other countries to taste plant-based food because we can now have it here in Sabah at Uncle Bob. Meat-free, plant-based solutions and ingredients are revolutionary in the F&B industry in Borneo, and Uncle Bob is proud to be the pioneering brand to introduce it here.”
All Nestle Harvest Gourmet food products are made in Malaysia with natural ingredients such as non-GMO soy and is high in fibre and protein.
Uncle Bob’s first plant-based menu is available in Sabah from August 2022 onwards. The menu offers such items as Plant-Based Fried Unchicken, Plant-Based Oblong Burger, Plant-Based Crispy Golden Nuggets and Plant-Based KBOB Golden Nuggets, and is available both ala-carte and set meal, inclusive of Milo or Sjora, with prices ranging from RM9.90 to RM11.90.