Pos Malaysia appoints Sid Hart as head of Redly Express

Sid Hart, Head of Redly Express.

Pos Malaysia Bhd has appointed Sid Hart as the new head of Redly Express, it’s international courier services effective Feb 3, 2025.

Sid will report directly to Sumesh Rahavendra, group chief transformation and digital officer.

“Sid is an internationally experienced strategic leader with extensive expertise across postal, logistics, international relations, and courier and express parcel industries,” the Pos Malaysia statement read.

“He excels in driving organisational growth, navigating complex challenges, and delivering transformative results through strategic innovation and decisive execution,” it said.

Rahavendra said, “With his proven expertise in rebranding and repositioning organizations for global success, Sid will undoubtedly be a valuable asset to Pos Malaysia. He is renowned for leading initiatives that sharpen commercial focus, drive market share growth and enhance service quality. His ability to forge strong stakeholder relationships, optimize operations and foster a culture of continuous improvement consistently delivers lasting, positive results and long-term positive outcomes.”

Commenting on his appointment, Hart said, “I’m thrilled to join Redly Express at such a critical moment for the industry. As the market continues to evolve, our focus will be on driving smart growth, strengthening partnerships, and delivering real value to our customers. We have an incredible opportunity to expand our global reach and set new standards in international logistics.”

In his new role, Hart will focus on overseeing all international revenue, including Redly Express and the current transshipment business.

Prior to joining Pos Malaysia, Hart served as vice president of International Business at Singapore Post, and has held several strategic leadership roles, including managing director of Asia Pacific Post Cooperative, and chief revenue officer of HypaShip.