Out of the World – OOTW 2.0, the Malaysia’s largest water and music festival organised by Genesis Entertainment, was a major success in attracting over 35,000 crowds at KL Base, Sungei Besi (formerly known as Bandar Malaysia) from Jan 19 to 21, 2024.
The success of OOTW2.0 can be attributed to the variety of attractions designed to entertain visitors of all ages and the meticulous planning, which included local and international acts, over 60 food stalls, a basketball court, a car exhibition, an inflatable water park, a massage area, and a splash zone, alongside the main stage, setting a comprehensive record in Malaysia.
The event was supported by the Ministry of Tourism, Arts and Culture.
The festivities kicked off with the opening ceremony of OOTW2.0 in a blaze of colour graced by guest of honour Tourism Malaysia director-general Dato’ Dr Ammar Ghapar.
Dr Ammar, in his welcome speech, expressed his admiration for OOTW2.0’s remarkable accomplishments, highlighting the event’s growth and success.
“I hope for the OOTW team to continue these achievements, ensuring the event becomes an annual spectacle, and Tourism Malaysia indeed will support this amazing event from Malaysia to global scale,” he said.
Genesis Entertainment and OOTW founder Lens Chan said that total attendance for the three-day extravaganza was about 35,161 exceeding the attendees’ expectations by 6,000.
He emphasized their primary goal of establishing OOTW as a representative music festival in Malaysia, aimed at attracting more foreign tourists and promoting Malaysia as a tourist destination.
“With plans underway to transform OOTW into an international music festival within the next three to five years, Genesis Entertainment remains committed to contributing to the growth of Malaysia’s tourism industry and economic development.”
Chan said the organizing team has curated a blend of local and international DJs for collaborative performances, aiming to elevate Malaysia’s DJ talents to global prominence.
“By featuring both local and international DJs on the same stage, OOTW not only showcases the diversity of talent but also contributes to Tourism Malaysia’s initiative of nurturing the future stars of Malaysia.
“This concerted effort aims to spotlight Malaysian DJs on the world stage, fostering greater recognition and appreciation for their skills and contributions to the music industry,” he added.
The opening event was attended by a number of distinguished guests, including CSA Academy founder Dr Jay Ong, KL Wellness City executive director Dato’ Sri Vincent Tiew, OE Edugroup founder Datuk Wira Dr Calvin Khiu, Kawan Food Berhad founder Gan Thiam Chai, Go Traz Travel founder Datuk Ada Poon and SOM1 founder Joyce Chan.
Other guests were Mercedes Malaysia director Dato’ Alex Wong, RS SIS Event Management founder Summer Lau, its co-founder Riesa Anne, Malaysia Inbound Chinese Association president Dato’ Angie Ng, SME Association of Malaysia chairman Chin Chee Seong and Big Tree Outdoor COO Stephanie Wong.
On the occasion, Lens Chan and Summer Lau were honoured for their second Malaysia Book of Record for erecting the “Tallest Stage Trusses for OOTW2.0”, adding another achievement to their accolades after the Malaysia’s Largest Water & Music Festival recorded during OOTW1.0.
Notably, OOTW2.0 also marked a significant milestone through the signing of a Memorandum of Understanding (MOU) with the global brand Starbucks and many more, joining a list of partners to enhance the OOTW experience for visitors from near and far.
Headlining Day 1 of OOTW2.0 which kicked start with a bang was the internationally acclaimed EDM sensation NERVO from Australia, along with Taiwan’s leading hardstyle female act Cyndi and Indonesia’s hip-hop sensation Ramengvrl.
The stage was set on fire with stellar performances by Cherry Bomb, V-Gene, and a captivating live show by Jeryl Lee, bringing together a powerhouse of talent, beauty, and undeniable Girl Power.
Day 2 brought the much-anticipated highlight of OOTW2.0 with the electrifying performance of the world-renowned #8 DJ, Steven Aoki from USA. Amidst water and fire blasting and the backdrop of the tallest stage trusses, Aoki mesmerized over 15,000 fans with his stunning beats.
On the last Day 3 of OOTW2.0, attendees witnessed the legendary DJ James Hype from England, with his unique blead of showmanship and technical prowess that left the audience spellbound. Malaysia’s homegrown talents, including Rachel B, Nahsyk, Curzon, and the iconic Chuckies and Whackboi, celebrated their decade-long journey as the nation’s favourite hard dance duo.
The festival concluded with a dazzling performance by Singapore’s DJ Inquisitive, accompanied by a surprise appearance by guest vocalist Hannah Ying, adding an extra layer of excitement to the grand finale.
