
Marking its 10th anniversary, Ninja Van Malaysia has launched Ninja Cold, a new service designed to ensure the safe and efficient transport of temperature-sensitive items.
As the first logistics company in Malaysia to receive ISO 23412 certification, the Japanese standard for cold chain handling, Ninja Van Malaysia is setting new benchmarks in areas such as quality, reliability, cost efficiency, flexibility, and sustainability.
With Ninja Cold, the company expands into the business-to-consumer (B2C) and business-to-business (B2B) cold chain segments, offering comprehensive end-to-end logistics solutions tailored for industries requiring transport of perishable goods.
The launch was officiated by the Minister of Transport Anthony Loke who highlighted the importance of Ninja Cold in advancing Malaysia’s logistics capabilities and Asean 2025 goals.
“The launch of Ninja Cold represents a significant milestone in Malaysia’s logistics sector, addressing the growing demand for sustainable, temperature-controlled solutions. This initiative aligns with Malaysia’s strategic vision for Asean 2025, where the nation is positioning itself as a central logistics hub in Southeast Asia,” said Loke.
He continued, “Through innovations like Ninja Cold, Ninja Van Malaysia contributes to enhancing regional connectivity, streamlining supply chains, and fostering cross-border trade within Asean.
“Our ongoing efforts to modernise logistics infrastructure are reflected in Ninja Van Malaysia’s initiatives, which focus on reducing costs, improving efficiency, and prioritising environmental sustainability.
“These shared objectives highlight the synergy between the ministry’s vision for a robust logistics ecosystem and Ninja Van Malaysia’s commitment to innovative solutions.”
Ninja Van Malaysia chief executive officer Lin Zheng said the introduction of Ninja Cold is a transformative step in their journey to redefine logistics in Malaysia.
“Achieving ISO 23412 certification is a testament to our commitment to maintaining global standards while addressing local business needs. Ninja Cold underscores our dedication to innovation, sustainability and excellence, setting a benchmark for the future of logistics in Malaysia and beyond,” he said.
Meanwhile, Ninja Cold deputy head Zhen Wei Yeow said their focusis ondelivering reliable and innovative temperature-controlled logistics to meet the specific needs of businesses.
“As we expand into this in-demand logistics segment, we are committed to providing end-to-end solutions that not only ensure operational excellence but also support industries such as food, pharmaceuticals, and retail in maintaining quality and confidence throughout their supply chain.
“With real-time tracking, extensive coverage, and cost-efficient practices, Ninja Cold is well-positioned to help businesses adapt to market demands while prioritising sustainability,” he said.
Ninja Cold provides end-to-end cold chain logistics solutions to businesses, encompassing warehousing, last-mile delivery and real-time tracking.
The service combines advanced technology, operational efficiency and environmental responsibility for food and beverages, pharmaceuticals, and other perishable items.

Key features include:
- Ensures products remain at optimal temperatures throughout every stage of the logistics process.
- Ninja Cold offers next-day delivery in the Klang Valley and 1-3 day delivery for non-Klang Valley locations.
- By leveraging reusable materials and optimising truck space, Ninja Cold provides cost-effective solutions for businesses without compromising service quality.
- Utilises reusable insulated boxes and food-grade cooling plates to maintain temperatures down to -20℃ for up to 24 hours, eliminating the need for single-use styrofoam and ice packs, and reducing environmental impact.
- Advanced technology provides businesses and their customers with real-time tracking and operational transparency, enhancing the overall delivery experience.
Through partnerships with brands such as Secai Marche, Lee’s Frozen and Sekinchan Seafood, Ninja Cold has demonstrated its adaptability in supporting diverse industries, from small-scale deliveries to large-scale B2B operations. These collaborations highlight the service’s ability to streamline operations, expand market reach, and address unique industry challenges.