In response to distressed Malaysians whose livelihood have been disrupted by the on-going Movement Control Order (MCO), Malaysia Retail Chain Association (MRCA) and Direct Selling Association of Malaysia (DSAM) have joined hands to raise funds to purchase essential food supplies for those in urgent need.
MRCA president Shirley Tay said the initiative aims to raise RM500,000 and food boxes are being distributed by both associations to more than 10,000 families within the Klang Valley and nearby areas since 3 July 2021.
“Many of our members are badly hit by this pandemic. Some cannot sustain beyond three months with their current cash flow positions. However, we believe that this collaboration with DSAM will be at least help the less fortunate as every contribution would lessen the suffering of the rakyat,” she said during a virtual press conference on 16 July 2021 to announce initiative to provide food assistance to the needy.
Tay pointed out that to date, the food boxes have reached 2,000 families in nine distribution locations.
These included PPR Pantai Ria, Kuala Lumpur; PPR Sri Sabah, Kuala Lumpur; Kampung Tasek Permai, Ampang Jaya; Kampung Labu Lanjut, Sepang; Kampung Baru Sungai Chua, Kajang; Salak Selatan Baru, Kuala Lumpur; PPR Seri Nilam, Ampang; PPR Hiliran Ampang, Kuala Lumpur and PPR Pandan Mewah, Ampang.
“More locations are currently being finalised for on-going distributions. In these events, each recipient will receive a food box containing 5kg rice, instant noodles, vermicelli, sardines, baked beans, malt-based chocolate drink powder and biscuits,” added Tay.
DSAM president Datuk Tan Chong Guan said the association is collaborating with MRCA to help the affected families.
“During this difficult time, we understand many families are struggling to put food on the table. Through this small gesture, we hope to help them to get through these challenging times,” said Tan.