The Miss Saree Malaysia pageant is looking for young, articulate women to be ambassadors to promote Malaysian culture and unity.
Miss Malaysia Kebaya founder and organizer Dr. Jason Hee said the main objective of the cultural event is to continue promoting Malaysian culture and unity among the races in the country.
“This year Miss Saree Malaysia will not be holding a competition, instead we will be conducting a search to select 30 Miss Saree Malaysia ambassadors to promote the country’s rich culture heritage during the Deepavali festival. We are living in harmony because of cultural diversity and unity in the country.
“Those selected will undergo two days of training workshop to produce ambassadors who will be a role model with a balance of beauty, brains and warm-hearted.
“As for branding development strategy, companies or sponsors could appoint our ambassadors to promote their brands, and to be influencer or spokesperson as well via social media platforms, blogs and other written publications,” he said in a virtual Saree press conference on October 20, 2021.
The other attendants at the virtual press conference were guest of honour Datin Salida Binti Ibrahim, assistant secretary of the culture policy division of Ministry of Tourism, Arts & Culture (MOTAC); Miss Saree Malaysia national director and co-organizer Bkay Nair; Miss Saree Malaysia 2019 Tamilarasi Tamil Selvam and Mrs Saree Malaysia 2019 Dr Shalini Devi Ramachandran.
Also attended were sponsors, partners and members of the media.
Salida said MOTAC fully supports Miss Saree Malaysia organized by Dr Jason that relates to arts, culture and heritage.
“We look forward to the success of this event that makes everyone feel happy. We thank everyone in this industry who always never give up to promote development of local content of art, culture and heritage,” she said.
Bkay Nair, a lawyer by profession and a former beauty queen herself, said the Miss Saree Malaysia is creating awareness to show everyone that the 6-metre cloth can bring out the true beauty, elegance and femininity in all women.
“It doesn’t matter what race or size you are. Saree always bring out the best beauty in women.
“In Miss Saree Malaysia, we want to showcase not only the beauty of saree but also to produce quality beauty queens and ambassadors who could serve as role models.
Bkay described a good role model as someone who you could look up to, who sets a good example, who represents an inspirational idea or who can inspire others.
The Miss Saree Malaysia 2021 Online Ambassador Search is open to all races and nationalities from ages 4 and above.
Applications are now open for those interested to be Miss Saree Malaysia Online Ambassador and the closing date has been extended to October 29.
Prizes worth more than RM5,000.00 in total consisting of products and services will be presented to the 30 selected ambassadors.
The talent, fashion show and final ceremony will be streamed live online at Miss Saree Malaysia – Original Facebook on November 6, 2021.
Interested participants, sponsors and branders are to contact Dr. Jason Hee at 012-9211486 or email to missmalaysiakebaya@yahoo.com
The Miss Saree Malaysia 2021 Online Ambassador Search is supported by the Ministry of Tourism, Arts and Culture.
