Heineken Malaysia recently launched Star Bar, a new feature on Drinkies, that elevates drinkers’ experience with attractive promotions and free gifts.
Drinkies App connects people by offering fans their favourite products, services and experiences, both online and offline at any time.
All people have to do is download or update the Drinkies application via the Google Play Store or iOS App Store to find the Star Bar feature.
Within the Star Bar feature, users will be able to see a ‘Bar Locator’ of participating outlets, ‘My Wallet’, ‘Shop’, ‘Daily Check-in’ as well as the latest deals.
Consumers not only get to enjoy Happy Hour rates on beers all day long, but also get to earn coins to redeem even more beers and exclusive merchandise.
The latest deals will include the prices of beer sets as well as the number of coins needed to redeem them. The more voucher people purchase, the more coins will be credited to their account wallet which enable them to redeem free sets of beers or exclusive merchandise.
To reward people who try out the new feature, Drinkies provides the first beer on the house that can be redeemed at any participating Star Bar outlets in the Klang Valley.
“Drinkies has been the go-to platform for consumers who want their drinks delivered to their doorsteps, or even to tap fresh beers from the comfort of their homes. As things have opened up again, we wanted to offer something special for consumers who wish to hang out with mates at their favourite spots that offer Heineken Malaysia brews.
“Through Star Bar, we have introduced enticing promotions, discount vouchers and exclusive merchandise for our loyal drinkers,” said Heineken Malaysia digital and technology director Janina Vriesekoop.
With about 90 outlets currently available, consumers can purchase vouchers via Star Bar and redeem their favourite Heineken Malaysia brews, namely Tiger Beer, Tiger Crystal, Guinness, Heineken and Edelweiss, at any Star Bar outlet of their choice. The list of participating outlets will be periodically updated in the app.
Drinkies, Star Bar and all related activities are strictly for non-Muslims aged 21 and above only. Heineken Malaysia advocates responsible consumption and urges consumers to not drink and drive.
