In the spirit of giving and sharing in Ramadan, milk brand Fernleaf shared the goodness of its cultured milk drink with probiotics to support good gut health and well-being to the community at selected Ramadan bazaars and Program Perumahan Rakyat (PPR) in Klang Valley.
The community effort that kickstarted in March has reached out to over 17,000 Malaysians who got their hands on the new cultured milk drink.
Fernleaf’s Probiotic+ cultured milk drink (CMD) is the only CMD in Malaysia with a combination of three scientifically researched probiotics.
“Ramadan is a special month, especially in countries like Malaysia. It emphasizes the noble act of giving and sharing. For us, giving back to the people with prioritization on their health is the best one can provide,” said Fonterra Brands Malaysia’s Everyday Nutrition marketing manager Siew Poh Lim.
She added, “Being part of a global dairy organization that has always placed importance on the people’s well-being, we understand how key gut health and immunity are especially after the pandemic. Hence, we took the opportunity to share the goodness of our new probiotic-infused cultured milk drinks with the people during this special month.”
The 1-month initiative was successfully rolled out reaching the communities in PPR Teratak Taman Desa and Taman Medan Cahaya as well as Ramadan bazaars at Putrajaya, TTDI, Wangsa Maju, Taman Desa Melawati, Kg. Medan and Kg. Baru.