Earn extra income with LazAffiliates program

    Lazada Malaysia head of affiliate marketing Jason Wei delivering a speech during the Lazada Affiliates Workshop at Imperial Lexis Kuala Lumpur on Jan 15, 2025. Photo credit: Lazada Malaysia.

    Affiliate marketing is widely considered one of the most popular methods to generate passive income online.

    One of the best platforms to start affiliate marketing is Lazada, a leading e-commerce platform in Southeast Asia, where you can turn your passion for shopping into an actual income by earning commissions through promoting Lazada products on social media platforms like Facebook, Instagram, TikTok and Twitter.

    With just a few clicks online, you can get started on this journey with LazAffiliates Malaysia – Lazada’s affiliate programme that lets you earn from anywhere in the world.

    Anyone can be a LazAffiliate – not just content creators, influencers or social media users.

    To get stated, follow the five simple steps to become a LazAffiliate, that will help you earn extra cash from the comfort of your smartphone or computer.

    STEP 1

    Register for a LazAffiliates account

    To register as an affiliate, simply log into your Lazada account and click on the LazAfiliates icon in the ‘My Account’ section. Fill in the registration forms with your details, including your bank details and social media links (if any), and you can start generating your affiliate links to share with your family, friends and followers.

    STEP 2

    Stay Connected with LazAffiliates

    To be efficient in affiliate marketing, it’s essential to be updated with the latest Lazada campaigns and promotions, as well as the wealth of information, resources and know-how by following LazAffiliates’ TikTok, Instagram and Telegram. Additionally, you can also join the Lazada Affiliate Facebook Group to connect with other affiliates.

    STEP 3

    Join Affiliate events

    Affiliate events and webinars hosted on Lazada University are also great ways to pick up tips and tricks to boost your income. Look out for regular newsletter updates for the next event, which can cover content creation and creative design.

    You’ll also be able to get direct assistance from the Lazada Affiliate Marketing team.

    STEP 4

    Track Your Progress

    It’s important to keep track of your progress with the LazAffiliates dashboard to find out how your affiliate links are performing, including monitoring conversions and orders, tracking trends on best-performing products, and commission payouts. You can also use Adsense to track your earnings, performance reports, product offers and commission rates.

    STEP 5

    Consistency is key

    Make sure to stick to a regular posting schedule and create more content to increase your chances of driving traffic and boosting your earnings. The more links you share, the greater the number of orders you can potentially earn from, which further unlocks additional support, features, incentives and even sponsorships.

    Lazada Malaysia affiliate marketing senior analyst Raja Uthaya (left) conducting a sharing session with LazAffiliates partners, Jane (centre) and Sean Tay (right). Photo credit: Lazada Malaysia.

    Tips for maximizing earnings

    Promoting your affiliate links with your audience is essential for success in affiliate marketing, but understanding your audience and their interests, as well as developing engaging and creative content that connects with them are equally important. This, in turn, can drive clicks and potential conversions.

    Here are some techniques that you can practice for promoting your affiliate links to maximize your earnings:

    • Join seasonal campaigns: Look out for special campaigns and ramp up content for promotional periods such asLazada’s double-digit monthly sales like 11.11 and 12.12, when consumer traffic is high and shoppers are likely to make a purchase. These campaigns also often feature higher commission rates.
    • Focus on the 4P’s – Personal experience, Price, Promotions and Popularity: When creating content to promote your affiliate links, identifyproducts that resonate with your audience’s interests. The more relevant your recommendations are, the more likely they are to buy from you. Sharing products that you genuinely use, highlighting key discounts or savings, or even sharing trending items in the market are some ways you can also drive excitement and interest in your links.
    • Leverage video: Pictures speak a thousand words, but videos say a lot more in engaging with your followers impactfully. Share unboxing videos, personal reviews, tutorials or even live stream on your favourite platform with your affiliate links in the caption to capture your audience’s attention.
    • Craft creative, authentic and relatable content: Tap into viral memes and trending content to create pictorial listicles on social media. Instead of writing a wordy blog post, develop a visually stunning carousel of photos or craft hilarious postings that tickle your audience’s funny bone. The less promotional and more authentic your content seems; the more likely audiences will engage with it.