Canon Marketing Malaysia introduced the new green-white colour for the Pixma E410 and E470 inkjet printers, as part of its “28 Years of Evergreen Excellence” celebration.
These models debut in striking green-white colour, breathing new life into the iconic E Series line and expanding the reach of Canon customer favourites.
The launch event at Jibby by the Park in Desa Parkcity, Kuala Lumpur on Sept 19, 2024 celebrated the continuous market dominance for Canon printer E Series that has been a trusted companion for homes and small businesses in Malaysia for nearly three decades.
The vibrant addition to the E Series lineup symbolises fresh and rejuvenating energy of the new green-white colour, ushering in a new era of style and creativity.
The new colour launch also aligns with the latest trends in home decor and personal expression, reflecting Canon’s commitment to quality and adaptability.
“The E Series printers have been synonymous with quality and excellence.
“I am beyond thrilled to unveil the new green-white variant and breathe new life into our iconic line.
“Through our partnership with Siser Asia, a leader in heat-transfer materials and cutting technology, we are able to harmonise Canon’s printing innovation with Siser’s cutting-edge technology to provide our users with heightened freedom to generate creativity,” Sandy Lee, head of personal system devices division at Canon Marketing Malaysia said in her speech at the launch event.
In addition to the new colourway, Canon also introduced the Canon Printer Buddy app, an enhanced version of the existing Canon Printer Buying Guide app.
The enhanced app offers more improved and attractive features with better updates and recommendations to give personalised user experience.
In conjunction with the launch, Canon will be running a nationwide lucky draw contest “Peraduan Gaya Baru Warna Baru.”
Running from Oct 1 – Dec 31, 2024, customers who purchase either the Canon Pixma E410 or E470 green-white printers will stand a chance to win prizes. The total prize pool is valued at RM30,000, with grand prizes from Tiffany & Co. worth RM18,000.
The new E Series printers are available for purchase at any Canon authorised partners and the Canon e-Store.
