The inaugural Asia Fashion Runway debuted on Dec 16, 2023 at the Malaysia International Trade & Exhibition Centre, Kuala Lumpur with a runway show that showcased the rich tapestry of Asian cultures through the lens of fashion.
Asia Fashion Runway is much more than a fashion show; it’s a celebration of the vibrant mosaic of traditions that make up the Asian continent.
Organised by the International Celebrity Pageant Group with the support from Tourism Malaysia, the event hosted participants from various countries, fostering a dynamic culture exchange. Among the nations represented included Thailand, Vietnam, Cambodia, the Philippines, Indonesia, and host Malaysia.
With attendees from the participating Asian countries, the Asia Fashion Runway created a unique tapestry of cultural appreciation and shared experiences. This international audience added a layer of excitement, as fashion enthusiasts from different parts of Asia came together to celebrate the creativity and craftsmanship on display.
Nearly 1,000 guests attended the event which provided a dynamic and immersive experience for all attendees. The runway came alive with the latest trends, breathtaking designs, and the fusion of traditional and contemporary styles which left a lasting impression on the fashion landscape.
The cross-cultural interactions among the audience members will further enhance the spirit of unity and collaboration that defines Asia Fashion Runway, making it a truly immersive and enriching experience for everyone involved.
The event was graced by the presence of esteemed personalities, including Y.M Tengku Jaril Ibni Al-Marhum Y.A.M Tan Sri Tengku Sulaiman Putra, Raja Putra Shah and numerous other VVIPs. Their presence underscored the significance of Asia Fashion Runway as a premier platform for cultural diplomacy and fashion diplomacy.
“Our vision for Asia Fashion Runway is to create a bridge between diverse cultures through the universal language of fashion,” said Lennard Tan, the founder of International Celebrity Pageant Group Sdn Bhd.
He added, “We believe that by bringing together designers, models, and enthusiasts from different parts of Asia, we can create a powerful platform for cultural understanding and appreciation.”
The inaugural Asia Runway Show proved an incredible success, as it surpassed all expectations, and serves as a testament to the event’s ability to transcend geographical boundaries and foster a sense of global fashion community, while promoting Asian fashion for the world to see.
Founded in 2022, the International Celebrity Pageant Group has been a beacon of creativity and innovation in the entertainment industry. The Asia Fashion Runway represents a natural evolution of the organization’s commitment to promoting diversity, style and cultural exchange.
The collaboration between International Celebrity Pageant Group and Tourism Malaysia reinforces the group’s commitment to promoting tourism and fostering international connections.
