The Alley Malaysia launches BANM Alley rewards app

Global lifestyle tea brand The Alley has announced their brand-new mobile rewards app called BANM Alley to elevate Malaysians tea drinking experience.

The app promises to deliver various rewards such as vouchers and prizes for users across Malaysia starting from Jan 31, 2022.

As a welcome gift to Alley-ians who downloaded BANM Alley mobile app, The Alley Malaysia will be giving away a complimentary RM5 credit for every sign-up. Users are also able to top-up credit on their account and make purchases by presenting the in-app barcode to the cashier. Users will then gain points to redeem drink vouchers and various trendy merchandise.

The Alley Malaysia chief executive officer Ng Ching Wai said they are proud to kick off the mobile app to offer users more savings and perks while they enjoy The Alley’s beverages.

“We would like to thank all our fans as they continue to support and love the drinks we offer through the BANM Alley app. To all Alley-ians out there, download the BANM Alley mobile app now and share this good news with your friends as we’ve prepared some exciting rewards for you,” he said.

In conjunction with the upcoming Chinese New Year festival, The Alley Malaysia will be holding a Swipe the Virtual Ang Pao campaign for those who have signed-up until Feb 28, 2022.

After signing up, users will receive a chance to swipe the virtual ang pao on the app to win some prizes. Users may also refer their friends to download the BANM Alley app through their own referral link and for every successful referral sign-up, users (referrer) will receive an additional chance to swipe the virtual ang pao. There are exciting prizes to be won by swiping the virtual ang pao like beverage vouchers, Dyson products, Vivo products, Apple Watch and other attractive prizes.

The BANM Alley app features include:
• Alley Membership-Level up your membership to enjoy more rewards and points.         
• Branded Fashion Mall – Check out various hip and trendy items available.
• Games & Lucky Draw – Non-stop entertainment for users.
• Pre-Order Menu – Order your favourite drinks from the nearest The Alley outlet.

The BANM Alley app is available for download on both Google Play Store and App Store.

For more information on BANM Alley app, go to The Alley Malaysia’s Facebook page as well as Instagram at @thealley.my.